Our Lebanon
Client: Touch Telecom
Category: PR and Music
Context: Touch wanted to celebrate Lebanon’s independence day amidst political unrest and turmoil.
year: 2017
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Credits/ Agency: Wunderman Thompson Beirut • Regional ECD: Nicolas Geahchan • CD: Paola Mounla • Senior Art Director: Elie Nasr • Copywriter: Maher Dahdouh • Director: Mazen Fayyad
Don’t Drive
Client: Touch Telecom
Category: promo and activation
Context: Touch wanted to launch its annual don’t text and drive campaign. So we decided to take a different approach.
year: 2017
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Credits/ Agency: Wunderman Thompson Beirut • Regional ECD: Nicolas Geahchan • CD: Paola Mounla • Senior Art Director: Elie Nasr • Copywriters: Maral Ghanma & Maher Dahdouh • Director: Hadi Syriani
Vanishing Cedar
Client: Green NGO
Category: Direct Mailer
Context: Lebanon was facing a water shortage problem and we needed to raise awareness
year: 2016
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Credits/ Agency: Wunderman Thompson Beirut • Regional ECD: Nicolas Geahchan • CD: Paola Mounla • Senior Art Director: Dina Khoury
Open Beirut
Client: Heineken
Category: Promo and Activation
Context: Heineken launched limited edition bottles with city names. Beirut was not one of them, and yet, we needed to launch the other city bottles in Beirut, and drive sales.
year: 2014
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Credits/ Agency: Wunderman Thompson Beirut • Regional ECD: Nicolas Geahchan • CD: Paola Mounla • Senior Copywriter: Maya Khourchid • Senior Art Director: Elie Nasr
Captivating Tales
Client: Nivea, Dubai
Category: Content Film and activation
Context: Nivea launched a Musk Body Lotion, only for the Middle East. We were tasked with launching it on the market.
year: 2010
Agency: FCB Dubai
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